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7-Year-Old Agency | 57% YoY SDE Growth | Strong Recurring Revenue


Launched in 2017, this Digital Marketing agency focuses on providing legal firms in a narrow niche with online lead generation, advertising campaigns, and strategic consulting.

This agency has been very successful with continual year-over-year growth. The most recent period showed 57% SDE growth year over year, accelerating from the previous period, which had 39% SDE growth. Rather than doing as much of the critical work himself, such as sales, the owner has built a team to handle those key areas while working an average of 20 hours per week.

The team, including the owner and his spouse, totals 10, and this team manages 63 active clients. Each client is on active retainers, paying an average of $2,684 monthly. There is no troubling client concentration such that if a single client were to cancel, it would substantially impact the profitability of operations.

The owner wants to sell so that new leadership can come in and build upon what he has accomplished over the last nearly eight years. Given his efforts in building a strong team, the agency is in an excellent position to transition smoothly to a new buyer.

Note: The business is not SBA eligible now, but we may consider offering it in the coming months if we do not secure a cash buyer.

Key Benefits:

Fantastic Growth: SDE growth is up 57% year over year, driven by strong team execution and repeatable growth strategies.

Strong Existing Team: A team of 10 manages the business's operations, with the owner and his spouse each working roughly 20 hours per week. Four team members are full-time employees, and four are contractors.

Focused Client Offerings: The agency focuses on servicing only two narrow legal niches, which positions it as an expert and market leader. Rather than offering marketing services to any firm, it focuses on being the best in this niche.

Ad#:2331191



Listed By: Omar Kettani

Background information

Reference:

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Year established:

2017

Reason selling:

The owner feels that fresh eneryg and resources will help this business thrive.

Finance

Sales:

$1,686,234

EBITDA:

$864,911

Operations

Employees:

4

Equipment:

N/A

Opportunities

Growth:

Growth Opportunities: These include expanding the sales team, building strategic partnerships, expanding to new states and regions where they lack a strong presence, growing the annual summit, and providing a new higher-tier service offering.

Price and terms

Price:

$4,300,000

Training:

Smooth Transition: The owner primarily proposes new ideas and manages the team. He is not involved in selling to new clients, which would make for an easier transition to a new owner.